Tourism Australia is committed to driving alignment in policy, research, distribution and marketing as we work with government partners to deliver on Tourism 2020 as one voice.

In 2019/20, we continued to work with STOs to deliver quality, efficient programs that benefit the Australian tourism industry and its target consumers. This included managing the Aussie Specialist Program platform and training team, delivering research and insights, and delivering the Signature Experiences of Australia program.

Key federal partners include Austrade, the Department of Foreign Affairs and Trade, the Department of Home Affairs, and the Department of Infrastructure, Regional Development, Transport and Communications. We also worked closely with STOs to help integrate and align international and domestic tourism promotions and drive recovery efforts.