Appendix 10 - SBS Television: Audience share, reach and demographics
SBS Network (SBS, SBS VICELAND, SBS Food, SBS World Movies and NITV), People 16+, Metro FTA Share
Financial Year | Share | Major Events |
2015-16 | 7.2% | Food Network measurement started 29 Nov 2015 |
2016-17 | 7.5% | SBS 2 became SBS VICELAND 15 Nov 2016 / Filthy Rich and Homeless / First Contact S2 |
2017-18 | 8.1% | World Cup 2018 / The Handmaid’s Tale / The Ghan |
2018-19 | 8.2% | Women’s World Cup 2019 / The Handmaid’s Tale / Slow Summer / Australia In Colour / SBS Food Network became SBS Food |
2019-20 | 9.0% | SBS World Movies launched free to air 1 Jul 2019/ The Hunting/ Struggle Street S3/ Filthy Rich and Homeless S3 |
Source: OzTAM 5 City Metro FTA Database; SBS Network 01/07/2015-30/06/2020; Sun-Sat 1800-2400; Metro FTA Share; Consolidated 28 27/12/2015-30/06/2020; People 16+.
SBS Network (SBS, SBS VICELAND, SBS Food, SBS World Movies and NITV), Total Individuals, Metro FTA Share
Financial Year | Share | Major Events |
2015-16 | 6.8% | Food Network measurement started 29 Nov 2015 |
2016-17 | 7.1% | SBS 2 became SBS VICELAND 15 Nov 2016 / Filthy Rich and Homeless / First Contact S2 |
2017-18 | 7.7% | World Cup 2018 / The Handmaid’s Tale / The Ghan |
2018-19 | 7.8% | Women’s World Cup 2019 / The Handmaid’s Tale / Slow Summer / Australia In Colour / SBS Food Network became SBS Food |
2019-20 | 8.7% | SBS World Movies launched free to air 1 Jul 2019 / The Hunting / Struggle Street S3 / Filthy Rich and Homeless S3 |
Source: OzTAM 5 City Metro FTA Database; SBS Network 01/07/2015-30/06/2020; Sun-Sat 1800-2400; Metro FTA Share; Consolidated 28 27/12/2015-30/06/2020; Total Individuals.
SBS Network (SBS, SBS VICELAND, SBS Food, SBS World Movies and NITV), Total Individuals, Metro and Regional Average Weekly Cumulative Reach
Financial Year | 5 City Metro | Aggregated Regional |
000s | 000s | |
2015-16 | 5,646 | 2,368 |
2016-17 | 5,118 | 2,120 |
2017-18 | 5,596 | 2,327 |
2018-19 | 5,243 | 2,191 |
2019-20 | 5,180 | 2,178 |
Source: OzTAM 5 City Metro + RegTAM Regional Aggregated Markets (inc WA); SBS Network 01/07/2015-30/06/2020; Sun-Sat 0200-0200, Average Weekly Cumulative Reach (5 mins Consecutive); Consolidated 28 27/12/2015-30/06/2020; Total Individuals.
SBS Network (SBS, SBS VICELAND, SBS Food, SBS World Movies and NITV), Total Individuals, Average Weekly Cumulative Reach By Market
2015-16 | 2016-17 | 2017-18 | 2018-19 | 2019-20 | |
000s | 000s | 000s | 000s | 000s | |
5 City Metro | |||||
Sydney | 1,565 | 1,430 | 1,620 | 1,514 | 1,480 |
Melbourne | 1,781 | 1,646 | 1,739 | 1,620 | 1,617 |
Brisbane | 1,008 | 929 | 973 | 909 | 905 |
Adelaide | 561 | 498 | 563 | 535 | 521 |
Perth | 733 | 615 | 701 | 665 | 657 |
5 City Metro Total | 5,646 | 5,118 | 5,596 | 5,243 | 5,180 |
Aggregated Regional Areas | |||||
Queensland | 482 | 445 | 476 | 446 | 449 |
Northern NSW | 535 | 475 | 517 | 464 | 458 |
Southern NSW | 528 | 471 | 538 | 526 | 499 |
Victoria | 439 | 388 | 432 | 409 | 400 |
Western Australia | 192 | 176 | 179 | 170 | 185 |
Tasmania | 192 | 164 | 186 | 176 | 187 |
Aggregated Regional Total | 2,368 | 2,120 | 2,327 | 2,191 | 2,178 |
Source: OzTAM 5 City Metro and RegTAM Aggregated Regional Markets (inc WA); SBS Network (SBS + SBS VICELAND + SBS Food + NITV + SBS World Movies); 01-Jul-2015 to 30-Jun-2020; Total Individuals (including guests); Average Weekly Cumulative Reach (5 mins Consecutive); Sun-Sat 0200-0200; Consolidated (Live + As Live + Time Shifted).
SBS Network (SBS, SBS VICELAND, SBS Food, SBS World Movies and NITV) Average Weekly Cumulative Reach By Demographic
2015-16 | 2016-17 | 2017-18 | 2018-19 | 2019-20 | |
000s | 000s | 000s | 000s | 000s | |
5 City Metro | |||||
Total Individuals | 5,646 | 5,118 | 5,596 | 5,243 | 5,180 |
People 0-17 | 538 | 463 | 515 | 446 | 423 |
Men 18-39 | 652 | 517 | 590 | 517 | 461 |
Men 40-54 | 761 | 626 | 699 | 664 | 639 |
Men 55+ | 1,149 | 1,120 | 1,205 | 1,187 | 1,223 |
Men 18+ | 2,562 | 2,265 | 2,494 | 2,368 | 2,323 |
Women 18-39 | 680 | 610 | 631 | 548 | 511 |
Women 40-54 | 688 | 604 | 675 | 618 | 595 |
Women 55+ | 1,179 | 1,176 | 1,281 | 1,264 | 1,327 |
Women 18+ | 2,547 | 2,390 | 2,587 | 2,430 | 2,433 |
Aggregated Regional | |||||
Total Individuals | 2,368 | 2,120 | 2,327 | 2,191 | 2,178 |
People 0-17 | 233 | 194 | 219 | 186 | 167 |
Men 18-39 | 206 | 160 | 178 | 151 | 136 |
Men 40-54 | 317 | 254 | 288 | 269 | 262 |
Men 55+ | 553 | 520 | 582 | 579 | 607 |
Men 18+ | 1,076 | 935 | 1,048 | 999 | 1,004 |
Women 18-39 | 232 | 217 | 213 | 179 | 169 |
Women 40-54 | 281 | 229 | 271 | 246 | 231 |
Women 55+ | 546 | 546 | 576 | 580 | 607 |
Women 18+ | 1,059 | 992 | 1,060 | 1,006 | 1,007 |
Source: OzTAM 5 City Metro and RegTAM Aggregated Regional Markets (inc WA); SBS Network (SBS + SBS VICELAND + SBS Food + NITV + SBS World Movies); 01-Jul-2015 to 30-Jun-2020; Total Individuals + Various Demographics (including guests); Average Weekly Cumulative Reach (5 mins Consecutive); Sun-Sat 0200-0200; Consolidated (Live + As Live + Time Shifted).
Visit
https://www.transparency.gov.au/annual-reports/special-broadcasting-service-corporation/reporting-year/2019-20-85