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Purpose

Our purpose is to ensure Australians benefit from great ideas.

We are committed to delivering world-leading IP services that are modern, effective and efficient. We achieve this by administering the registrable intellectual property rights system, regulating the IP attorney profession, promoting public awareness and industry engagement, and advising government.

Delivery of these elements enables us to provide an effective framework for the protection of innovative products and brands. This creates a secure environment for investment in innovation, enables firms to build brand value and business reputation, and encourages the disclosure of inventions and the transfer of knowledge and technology.

Figure 2: IP Australia’s Performance Framework

IP Australia's Performance Framework PORTFOLIO BUDGET STATEMENTS OUTCOME 1 Increased innovation, investment and trade in Australia, and by Australians overseas, through the administration of the registrable intellectual property rights system, promoting public awareness and industry engagement, and advising government Program 1 - IP Rights Administration and Professional Registration Program 2 - Education and Awareness Program 3 - Advice to Government and International Engagement CORPORATE PLAN VISION Create a world leading IP system building prosperity for Australia PURPOSE Ensuring Australians benefit from great ideas OBJECTIVE - Operational Excellence. High-performing core business and internal operations. OBJECTIVE - Service Excellence. High-performing customer services that support our core business. OBJECTIVE - Value Add. Our expertise is leveraged to deliver value to the IP System, stakeholders and broader economy. ANNUAL PERFORMANCE STATEMENTS Report against performance for Program 1. Report against performance for Program 2. Report against performance for Program 3.

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https://www.transparency.gov.au/annual-reports/ip-australia/reporting-year/2020-21-11