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Advertising and market research

During 2017-18, the DTA did not conduct any advertising campaigns. We did make payments for market research services as shown below:

Firm

Service provided

2017-18 Payments made in $ (incl. GST)

Farron Research

User research and testing sessions

24,500

Thinkplace

Platforms user research

321,749

Redrollers

User research and testing sessions

41,150

ChitChat Research

User research and incentives

16,307

Paper Giant

User research and testing sessions

24,372

CityGroup

User research facilities

7,883

Meld

User research sourcing transformation

32,500

Total

468,461