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Appendix C: Advertising and market research

In accordance with section 311 A of the Commonwealth Electoral Act 1918, DPS annually reports expenditure on advertising and market research. Expenditure by DPS in 2019–20 was as follows:

Table 62: Advertising costs (ex GST)

Description

2018–19

201920

ACT Government—

Chief Minister, Treasury and Economic Development

$1,636.36

$1,890.00

Canberra Convention Bureau

$2,454.55

0

Dentsu X Mitchell

$6,244.35

0

National Capital Education Tourism Project

0

0

Public Service News

0

0

Universal McCann

$16,444.32

$4,141.12

Total

$26,779.58

$6,031.12

DPS did not conduct any government advertising campaigns in 2019–20.